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alyson thomas makes things

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San Francisco Bay Area, CA
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alyson thomas makes things

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Retailer Feature : Collector Gallery

November 18, 2014 Alyson Thomas
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On the bustling College Avenue in Berkeley sits Collector Gallery. The shop's walls are lined with original artwork from local talent, and the shop is packed full of jewelry, art prints, ceramics, home goods, and every gift imaginable, mostly from local makers. It is one of the premier galleries and handmade shops in the Bay Area, and many members of the CBL are fortunate enough to have their products carried there. Skye and Christina are two of the most hardworking and sweetest shop owners around, so we are thrilled they could take a moment to answer some of our questions during this busy holiday season!

Why did you decide to open Collector Gallery?

We were both at turning points in our careers and wanted to make a change. We had an opportunity to try something new and we didn’t want to miss the chance! The idea for Collector evolved out of multiple dinner conversations. We had been going to Open Studio events for years, and we felt there was a missing niche waiting for a storefront selling affordable, original art. We wanted to create a carefully curated selection that focused on local artists, but also on independent makers from around the country. We wanted to be able to connect with the community both in supporting local artists and also providing an alternative shopping experience for our customers.

What were you doing before opening Collector?

Skye had been working for several years at an emergency veterinary technician. Although she cared deeply for the animals she saw every day, the trauma of emergency care was taking a toll. Christina worked for 15 years in nonprofit management and executive coaching. After having her son, she decided not to return to the 8-5 BART-to-the-city lifestyle. 

This year, Collector opened a sweet little storefront in San Francisco International Airport. Tell us a little more about how you got that great opportunity, and any challenges with being in such a different environment from your original storefront in Berkeley.

The airport put out a request for proposals in July 2013. Someone dropped a flyer off at our Berkeley store and encouraged us to submit! We crafted a proposal and were selected to be one of the first in the airport’s 5-year pop-up retail program. After we close in March 2015, another small local business will take over the storefront.
It’s a challenge to do business at the airport. There are many hurdles – from having every piece of inventory wheeled through security to mandated 16-hour days. Staff has to be badged by TSA, at $300 per person. And no one wants to work at the airport! Staffing has been a major challenge. Being there, we’ve realized why you see so many large corporations in airport spaces – they have the money and resources to more easily overcome the hurdles.
Despite these obstacles, it’s been a tremendous learning experience for us. We’ve been able to grow and take more risks. Operating in two locations has also forced us to streamline and improve our internal policies and procedures.
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What are your favorite places to eat, drink, and shop around the Berkeley location?

We frequent Summer Kitchen for lunch, just a couple of doors down from us. They exemplify organic farm-to-table food with a friendly take-out sensibility. Right next door is Ici, one of the best ice cream shops in the Bay Area and totally worth a trip. When we tell people where we are located, we tend to just say “next door to Ici.” We love Vintage Berkeley, the locally-owned wine shop across the street. We buy our office products from Elmwood Stationers, and find that almost everything we need can be found within two blocks of our shop! We both have sons that love to find new books at Mrs. Dalloway’s, and the best latte in the neighborhood can be found at Elmwood Café.

What has been the most rewarding part of running your own business?

We are really different people and get different rewards the process. Christina loves problem-solving and multi-tasking, and thrives on getting to be HR, IT, operations, etc. depending on the day. Skye tends to connect strongly with the customers and really treasures helping someone find the right item to purchase. We both love getting to tell artists about sales!
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How do you find new artists to feature in your shop and gallery shows?

Most new artists come to us by way of referrals from existing/previous artists. Many artists rotate through over the course of a couple of months, and they all have their own networks. For example, after our monthly artist receptions we typically receive a flurry of submissions from artist’s friends who came out to see the show. We also try to attend Renegade and other events that showcase artists and makers. Our model isn’t the right fit for everyone, so we try to be transparent and provide as much information as possible at the outset. We put our submission guidelines on our website and hand out informational flyers to everyone who inquires. 
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Do you have any special events this holiday season?

Our neighborhood does “Third Thursday” events, so we always have something planned for those days, in addition to our monthly artist receptions (always on the second Friday). On October 16 we celebrated our three-year anniversary in Berkeley with a trunk show and artist talk, and that event inspired us to try more talks and demonstrations. We’re hosting East Bay printmaker Rich Fowler of Boarding All Rows on December 18- he’ll be bringing a small press for customers to pull their own small print with a holiday theme.

Thanks so much for sharing with us, Skye and Christina!


Collector Gallery - Berkeley shop:

Monday-Thursday • 10 a.m to 7 p.m.

Friday-Saturday • 10 a.m. to 8 p.m.

Sunday • 11 a.m. to 6 p.m.

2950 College Avenue • Berkeley, CA 94705 • 510-647-9355

 

Collector Gallery - SFO shop:

Every day • 6 a.m. to 10 p.m.

Terminal 3, Boarding Area E. 

In Interviews, Bay Area Life
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Retailer Feature: Modern Mouse in Alameda, CA

October 7, 2014 Samantha Barsky
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 Why did you decide to open Modern Mouse?

I love all things handmade, and I've always had an entrepreneurial streak. When the opportunity presented itself to bring a handmade boutique to my community, I jumped at the chance. Modern Mouse first opened its doors to the public with a collection of fun, high-quality handmade goods from over 50 starting artists on November 9, 2009.

What helps you decide which pieces to carry in your shop?

We're a little-bit-of-everything boutique, and we look for the most delightful in each category! Our specialty is in local + handmade goods, and we offer a carefully curated collection of stuff we love and think our customers might too. We scour local craft fairs and other sources for new artists and also get new applicants through our online application. 

Where do you recommend customers eat or grab a coffee and snack 
near the shop?

My favorite place to eat at South Shore is Sushi House -- generous portions of fresh and delicious sushi at great prices. Up Park Street (our main drag), my favorite places to grub are Hang Ten Boiler (mm, crab) and Burma Superstar (tea leaf salad!), followed by a tapioca milk tea dessert beverage from newly opened Bambu.

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What's a hidden gem (eatery, shop, scenic lookout, hiking trail, etc.) in Alameda that few know about?

Eatery: Little House Cafe. Scenic lookout and walking trail: Shoreline Park on Bay Farm Island, which is close to where I live. Oh, and the family and I also looove hanging out on the outdoor patio at the family-friendly Rock Wall Winery (yes, a winery in Alameda) on a sunny day!

What is the best part/most surprising part about owning the shop?

Aside from being able to be surrounded by such dangerously tempting merchandise all the time, one of my favorite parts of shopkeeping is getting to meet and befriend such a wide variety of people, from our talented and inspiring artist/crafter/design entrepreneurs to our wonderful customers, and my dear staff whom I affectionately consider a part of my growing family.

On the more surprising end is just how much has to happen behind the scenes to make the business run smoothly. I knew it would be a ton of work but haven't ceased to be impressed by how much data there is to manage, track, report on and analyze, especially given our consignment business model. I should thank my dad for forcing me to change majors from Poli Sci + Rhetoric to Business Administration, and I don't know if our systems could ever have been so solid if it weren't for my lots of backend work by my software developer hubby and sister. It takes a village!

 

Modern Mouse
2223 South Shore Center
Alameda, CA 94501
(510) 814-8830

Mon – Fri 11:00 am – 7:00 pm

Saturday 10:00 am – 7:00 pm

Sunday 10:00 am – 6:00 pm

In Interviews, Bay Area Life Tags Retailer Feature, Modern Mouse, Alameda, Eleen Hsu, store, shop, indie, handmade, local, artist, bay area, San Francisco, East Bay
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Retail feature: A Priori in Berkeley, CA

September 16, 2014 Marja Germans Gard
Retail feature: A Priori in Berkeley, CA

A Priori is nestled in the heart of Berkeley's Gourmet Ghetto, just doors down from the flagship location of Peet's Coffee and Tea.  Walk through the store's doors, past the welcoming window display, and you'll be sure to find something for everyone on your shopping list.     

A Priori features home decor, personal accessories and jewelry, bath and body items, cards and paper goods, and even has something for the kiddos in your life.  Owner Lisa Tana opened the store in 2011, beginning an ongoing hunt for high quality items that you won't find everywhere else.  

One common thread underlying all of the store's wares is a focus on sustainability.   Tana visits local trade and retail shows as well as researches online to find goods that use recycled materials, are made locally, or are fair trade. 

Another priority for Tana is the personal relationships she builds with her customers.  Tana chose to locate her shop in this area of Berkeley because of the diverse and vibrant community that includes long-time Berkeley residents and University of California faculty and students alike.

Landmark local businesses like nearby Chez Panisse draw foot traffic from locals as well as tourists.  "We really do care about our customers, what they like and what they want to see," says Tana.  While A Priori will soon be expanding into ecommerce, it's the brick and mortar store that allows the store to remain so tightly woven into the local community.

So the next time you find yourself in North Berkeley, make sure to make a stop at A Priori- you're sure to find something special to take home with you.

A Priori
2112 Vine Street
Berkeley, CA 
(510) 666-1346

Monday - Friday 10am-6pm
Sunday 12-5pm

 

In Interviews, Bay Area Life Tags retailer, shopping, Berkeley, gift shop, gift, store, gift store
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